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While many people will refer to the Imperial as a Chrysler Imperial, for at least some of the name's life it was its own make. Prior to the 1967 model year, the Imperial used body-on-frame construction. The Imperial is mostly known for the Imperial Crown and the Crown Imperial.
1962 and after
When Virgil Exner left the company in 1961, Elwood Engel replaced him and restyled the Imperial. At first, simply toning down the Exner-styled models for the 1962 model year. For the 1964 model year, the Imperial received all new styling.
- Hemmings Classic Car September 2011 pages 18-35